Name the M4 Dragon

29th November 2017

Niche are delighted to announce the arrival of our newest addition to the team- a giant red dragon!

The as-yet nameless individual was installed on the rooftop at our Newport office this week and has been generating a bit of a buzz. As part of our newest recruits induction here at Niche, we want your help in giving him or her a name.

You may have noticed our social media campaign #NameTheM4Dragon and we want you to get involved. Tweet us or leave a comment for us on Facebook to make your suggestion- so long as it isn’t ‘Dragon McDragonface’!

The idea for the novel addition was Director Ray Adams’ who recalls  the Molegrip factory’s rooftop- Mole, only metres away from our current location, causing quite the stir a number of decades ago.

The mole eventually became synonymous with motorists from across the border, who upon seeing the Molegrip Mole, knew they were in Wales!

So keep a lookout for the yet to be named dragon when you next pass the offices. And remember, entries close in the first week of January.


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